APA

(1980). Journal of Marketing en Espanol - No.18. México: American Marketing Association.

Chicago

1980. Journal of Marketing en Espanol - No.18. México: American Marketing Association.

Harvard

(1980). Journal of Marketing en Espanol - No.18. México: American Marketing Association.

MLA

Journal of Marketing en Espanol - No.18. México: American Marketing Association. 1980.