Marketing municipal Pedro Asencio Romero

By: Material type: TextContent type:
  • Texto
Media type:
  • sin mediacion
Carrier type:
  • volumen
Subject(s): DDC classification:
  • 352.1
Contents:
Contenido: Una introducción al marketing municipal. --Mercados, intercambio y clientes. -- El gobierno local y la creación de valor. -- Marketing de bienes municipales. -- Marketing de servicios municipales.--Marketing social en las corporaciones locales. -- Marketing institucional municipal.-- Marketing interno municipal.-- Marketing político municipal.-- Marketing de ciudades.--La planificación en el marketing municipal. -- La investigación en el marketing municipal.
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Libro Barranquilla - Sede Atlántico-Magdalena-Cesar-Guajira General 352.1 R65m (Browse shelf(Opens below)) 9 Available ATL2757
Libro Barranquilla - Sede Atlántico-Magdalena-Cesar-Guajira General 352.1 R65m e2 (Browse shelf(Opens below)) 21 Available ATL2839
Libro Bogotá - Sede Central General 352.1 R65m (Browse shelf(Opens below)) 1 Available 117081
Libro Bogotá - Sede Central General 352.1 R65m e2 (Browse shelf(Opens below)) 2 Available 117082
Libro Bogotá - Sede Central General 352.1 R65m e3 (Browse shelf(Opens below)) 18 Available 118436
Libro Bogotá - Sede Central General 352.1 R65m e4 (Browse shelf(Opens below)) 19 Available 118437
Libro Bucaramanga - Sede Santander General 352.1 R65m (Browse shelf(Opens below)) 5 Available SAN3418
Libro Bucaramanga - Sede Santander General 352.1 R65m e2 (Browse shelf(Opens below)) 32 Available SAN3497
Libro Cali - Sede Valle del Cauca General 352.1 R65m (Browse shelf(Opens below)) 7 Available VAL2218
Libro Cali - Sede Valle del Cauca General 352.1 R65m e2 (Browse shelf(Opens below)) 34 Available VAL2298
Libro Cartagena - Sede Bolívar-Córdoba-Sucre General 352.1 R65m (Browse shelf(Opens below)) 10 Available BOL1774
Libro Cartagena - Sede Bolívar-Córdoba-Sucre General 352.1 R65m e2 (Browse shelf(Opens below)) 22 Available BOL2084
Libro Cúcuta - Sede Norte de Santander-Arauca General 352.1 R65m (Browse shelf(Opens below)) 3 Available NSA2070
Libro Cúcuta - Sede Norte de Santander-Arauca General 352.1 R65m e2 (Browse shelf(Opens below)) 29 Available NSA2149
Libro Dosquebradas - Sede Risaralda-Quindio General 352.1 R65m (Browse shelf(Opens below)) 4 Available RIS3011
Libro Dosquebradas - Sede Risaralda-Quindio General 352.1 R65m e2 (Browse shelf(Opens below)) 31 Available RIS3090
Libro Fusagasugá - Sede Cundinamarca General 352.1 R65m (Browse shelf(Opens below)) 14 Available CUN1561
Libro Fusagasugá - Sede Cundinamarca General 352.1 R65m e2 (Browse shelf(Opens below)) 26 Available CUN1572
Libro Ibagué - Sede Tolima General 352.1 R65m (Browse shelf(Opens below)) 6 Available TOL2926
Libro Ibagué - Sede Tolima General 352.1 R65m e2 (Browse shelf(Opens below)) 33 Available TOL3005
Libro Manizales - Sede Caldas General 352.1 R65m (Browse shelf(Opens below)) 12 Available CAL3514
Libro Manizales - Sede Caldas General 352.1 R65m e2 (Browse shelf(Opens below)) 24 Available CAL3600
Libro Medellín - Sede Antioquia General 352.1 R65m (Browse shelf(Opens below)) 8 Available ANT3390
Libro Medellín - Sede Antioquia General 352.1 R65m e2 (Browse shelf(Opens below)) 20 Available ANT3473
Libro Neiva - Sede Huila-Caqueta General 352.1 R65m (Browse shelf(Opens below)) 15 Available HUI1460
Libro Neiva - Sede Huila-Caqueta General 352.1 R65m e2 (Browse shelf(Opens below)) 27 Available HUI1471
Libro Pasto - Sede Nariño-Putumayo General 352.1 R65m (Browse shelf(Opens below)) 16 Available NAR2202
Libro Pasto - Sede Nariño-Putumayo General 352.1 R65m e2 (Browse shelf(Opens below)) 28 Available NAR2213
Libro Popayán - Sede Cauca General 352.1 R65m e2 (Browse shelf(Opens below)) 25 Available CAU2725
Libro Popayán - Sede Cauca General 352.1 R65m (Browse shelf(Opens below)) 13 Available CAU2714
Libro Tunja - Sede Boyacá-Casanare General 352.1 R65m (Browse shelf(Opens below)) 11 Available BOY4000
Libro Tunja - Sede Boyacá-Casanare General 352.1 R65m e2 (Browse shelf(Opens below)) 23 Available BOY4082
Libro Villavicencio - Sede Meta-Guaviare-Guainia-Vichada-Amazonas General 352.1 R65m (Browse shelf(Opens below)) 17 Available MET4471
Libro Villavicencio - Sede Meta-Guaviare-Guainia-Vichada-Amazonas General 352.1 R65m e2 (Browse shelf(Opens below)) 30 Available MET4479

Contenido: Una introducción al marketing municipal. --Mercados, intercambio y clientes. -- El gobierno local y la creación de valor. -- Marketing de bienes municipales. -- Marketing de servicios municipales.--Marketing social en las corporaciones locales. -- Marketing institucional municipal.-- Marketing interno municipal.-- Marketing político municipal.-- Marketing de ciudades.--La planificación en el marketing municipal. -- La investigación en el marketing municipal.

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